Harnessing Data for Growth: Workshop for SMEs

Unlock the Power of Data to Drive Innovation in Your Business

Join the North East Hub for a hands-on fully funded masterclass, designed specifically for organisations ready to harness their data to fuel business growth, streamline processes, and drive innovation. This interactive workshop breaks down the buzzwords and provides you with practical tools, proven implementation strategies and real-world case studies to inspire you.

Whether you’re new to working with data or looking to sharpen your knowledge, this session will equip you with everything you need to develop your data strategy.

What’s On?

Through expert-led sessions, group activities and discussion times, we will explore:

Introduction to Data-driven Innovation

Kicking things off with a clear and practical overview of what data-innovation really means and why organisations should be using their data to drive decision-making.

What is Data?

Diving into different types of data, where to find it, how to analyse it and visualise it effectively. We will also explore how maching learning and Large Language Models (LLMs) can be used effectively.

What is Innovation?

Exploring different types of innovation, the role that data plays in driving innovation and how to foster a culture of innovation in your organisation.

Value Innovation

Learning how to identify your most important customer within a value chain and conduct contextual interviews correctly to get the best insights from your customers.

Focus Groups

Rolling up your sleeves as you work collaboratively to brainstorm, validate and shape new project ideas using methods that you have learnt.

Case Studies

Hearing inspiring real-world success stories about organisations that have overcome challenges, found soultions and seen measurable results through data innovation.

Planning a Successful Data Science Project

A handy step-by-step guide to give you all of the information you need to plan and execute a successful data science project.

You Will Leave With:

✅ Practical knowledge of how to find, analyse, and visualise data to uncover insights.

✅ A comprehensive understanding of data-driven innovation and how it applies to your organisation.

✅ The skills and tools needed to identify and develop innovative ideas and solutions to drive growth and success.

Eligibility

• This workshop is only open to SMEs (Small and Medium Enterprises).
• Please bring your own laptop device (if you do not have one, please get in touch).
• No previous coding experience is required for this workshop.